Entry Title: "Blizzard Cinema"
Design Action & Associates
, Hong Kong
Category and Expertise: Interior Design, Professional

Entry Description:

The lights are slowly dimmed and movie are projected on the screen. The experience is like as if you are going into dream work where everything are created with different effects each time. We like to think the experience of watching movies is like living inside a blizzard where it captures everything, ideas, thoughts, and feelings and then spits out a total new look, a new understanding. The designer is inspired by the power and motion of the blizzard and would like to preserve a moment of it.

The designer chose the color white to represent the snowy blizzard. As you entered the cinema lobby to the theatre, the walls are designed and formed like waves of wind making the space very dynamic and powerful. The false ceiling is designed and shaped to look like frozen ice sheets where liquidity forms into solidification. The gray flooring like covered with snow.

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