Entry Title: "One Taipei One Dream - Construction Project Key Vision"
Chung Hung Chen,
Category and Expertise: Illustration, Professional
One Taipei one dream construction project-a series of print ads.
Profile Link: Profile link
A series of four print ads,
1.Arts-The objective of this print ad is to show this new dwelling will bring the variety of arts into the life of the owner.
2.Geomantic Omen (Feng-Shui*)-The idea of this ad is to emphasize the location of this new dwelling is superb.
*Feng-Shui is a Chinese system of geomancy believed to use the laws of both Heaven (Chinese astronomy) and Earth to help one improve life by receiving positive energy.
3.Culture-The objective of this ad is to display the owner of this new dwelling will
be surrounded by abundant cultural activities.
4.Leisure-The objective of this ad is to show this new dwelling can make every day in the life of the owners family at great ease and relaxation.
They were printed in print media and displayed with huge size in model houses,
creating the momentum like you stay in art gallery, emphasize a bond of art between product and life.